Looking for Traffic - Travel Booking.com LATAM

Hi fam,

We have a great campaign that we want to offer
Booking.com is one of the most recognized travel brands in LATAM right now. High brand trust = lower friction at checkout. Conversion rates are solid if your traffic is even halfway targeted.

Best GEOs (ranked by our data):
  1. Brazil — highest volume, decent EPC, Spanish-friendly creatives don't work here, PT-BR only
  2. Mexico — strong mid-tier, EPC spikes during school holiday windows
  3. Argentina — lower volume but less competition
  4. Chile + Colombia — emerging, underpriced traffic still available

What converts:
  • Hotel deals (budget + mid-range outperforms luxury in LATAM)
  • Last-minute deals angle
  • Mobile-first landing pages — 78%+ mobile traffic in these GEOs
  • Push notifications work well here. Pop traffic also viable, test with small budget first.

What doesn't work:

  • Generic "book your holiday" angles. Too bland.
  • English creatives. Localize or skip.
  • Targeting only São Paulo / Mexico City. Tier 2 cities in these countries often outperform metros.

Commission: CPS
Commission GroupPublisher Commission
FLIGHTSUSD 1.6
ACCOMMODATIONS3.20%
CARS_PAY_NOW4.80%
CARS_PAY_LOCAL3.04%
Default3.20%

Traffic Policy
a. Accepted traffic sources:


  • Coupon / Deal Websites
  • SEO (Content Websites, Travel Blogs, Review Sites)
  • Loyalty / Reward Programs (cashback only with prior approval from Booking.com)
  • Email Marketing (to opted-in users only)
  • Content & Editorial Promotion (travel guides, hotel reviews, destination content)
  • Mobile Apps or Websites related to travel services
b. Rejected traffic sources:

  • Brand Bidding / Trademark Bidding (e.g., booking, bookings, agoda, priceline or any variations)
  • Direct Linking Ads to Booking.com using affiliate tracking links
  • Software Driven Traffic (toolbars, browser extensions, downloadable software)
  • Unauthorized Social Media Use (social media only without a website/app)
  • Restricted Domain Names (domains containing Booking.com trademarks or variations)
  • Iframe or Embedded Booking Pages
  • Forced Redirects or Automatic Clicks
  • Malware / Spyware / Harmful Software Traffic
  • Misleading or Deceptive Promotions (fake deals, cloaking, search engine manipulation)
  • AI-driven traffic or content generation using Booking.com materials without prior written approval

Contact us
 
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