One push campaign in the antivirus niche faced some problems at the start. The click rates were low and users weren't converting. The team took a step back and checked their creatives. They realized their message didn't match the landing page. So they rewrote the ad with a clearer warning like "Your device might be at risk," and used an icon that looked like a security alert. After that, the click rate improved. They also made the landing page load faster and added fewer questions on the form. That helped boost sign-ups. They didn't give up after the first try. They kept testing headlines and images until they found a mix that worked. In just a few days, their campaign started getting better traffic and conversions. This shows that when push ads don't work at first, changes in content and design can really help. What other strategies have worked for you in your campaigns?
How did a push campaign overcome hurdles to boost affiliate traffic?
- Thread starter Daniel
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