Admattic is a publisher-driven, brand-safe performance marketing and adtech platform. It enables precision-targeted advertising across multiple channels—connected TV, mobile, audio, and web—using a proprietary technology stack designed for scale, quality, and creative effectiveness.
Global Reach & Client Base
Admattic has built a strong international presence, expanding across key global markets including Asia-Pacific, Middle East, Latin America, North America, and Europe.
Key Expansion Milestones
- Opened offices in major Indian cities to support growing demand in South Asia
- Entered Southeast Asia with dedicated operations in Vietnam
- Serves over 150 global advertisers and collaborates with more than 400 partners and publishers
Notable Clients
- Grab
- GCash
- Zalora
- Lalamove
- Careem
- Krafton
- Superplay
- Ed-a-Mamma
Core Services & Value Proposition
Admattic offers full-funnel performance marketing solutions for advertisers and monetization opportunities for publishers. Key features include:
- Dedicated support teams for campaign management
- Real-time analytics and custom dashboards
- Multi-channel ad formats across mobile, app, CTV, and desktop
- Comprehensive fraud detection and prevention tools
- Strong focus on brand safety and content integrity
Advertisers benefit from ROI-focused campaigns, while publishers can maximize yield through performance-based engagements.
Pricing & Revenue Model
Admattic operates on a performance-based pricing model:
- Advertisers only pay for completed, validated conversions
- No charges for abandoned carts, returns, or invalid traffic
- No fixed fee structure; pricing is tailored based on campaign scope, geography, and industry vertical
- Custom proposals are provided upon consultation
This model ensures that clients are only billed for actual results, minimizing budget waste and maximizing returns.
Strengths
- Transparent, results-driven billing model
- Wide global coverage with local expertise
- Rapid growth in client base and operational scale
- Strong internal tech infrastructure for tracking, attribution, and fraud protection
- High-quality, brand-safe inventory
Challenges & Considerations
- Pricing details are not publicly listed, requiring direct inquiry
- Few third-party testimonials or independent case studies available
- Maintaining consistent quality and control as operations scale rapidly
Summary
Admattic is an emerging leader in performance-based digital advertising, offering a compelling mix of scale, precision, and accountability. With a clear focus on measurable outcomes, fraud mitigation, and brand safety, it is well-positioned for continued global growth.
Ideal for advertisers seeking a results-first model and publishers looking for high-quality monetization, Admattic is a strong contender in the evolving adtech landscape.